Publications - maximising advertising spend with your SMS Platform
Many weeks and months are spent planning advertising campaigns with the sole purpose of tempting the reader to take action and it is just as well that a picture is worth a thousand words as we are far less likely to read great swathes of text these days. But offline advertising has always found it difficult to capture that moment of seduction, the moment when the reader's impulsiveness needs to be satisfied... until now with Info Quick !
Info Quick provides a perfect solution in that within a matter of seconds the reader could be taking a crucial step towards purchasing that product.
Imagine the scene... white sands, clear blue sky and a hammock... your mind is tempted by the thoughts of what it would be like to be relaxing far, far away from the stresses of everyday life.
A quick text message to the brand's Info Quick number... using your self generated KEYWORD... will mean that within a few seconds consumers would be watching a promotional video of the scene in the advert, view prices, availability, booking forms or even to speak with a travel consultant... all choices from that same advert... a very efficient and effective way to satify a readers impulsiveness.
For impatient consumers it will not only be a superb way of getting to the details they want but for the vast majority it will be FREE as so many consumers have unlimited text messages and with every text message containing Optout instructions then those people who didn't want to receive any more messages would be removed immediately from your database.
The SMS Desktop Platform offers an all round solution for those businesses conscious of the importance of engaging with consumers and so to find out more about how it can be used in magazine and newspaper publications, whether that's with paid for advertising or in editorial coverage, then just tap the button below...